Advertising Services
Search Engine Optimization
Having a great website is of little value if your website is not found. We fine tune your website for higher rankings in the most popular search engines. A higher search engine ranking means your website will be found by more potential Tampa, Sarasota and Orlando customers. Our approach brings you to the top of the organic search found on the left side of the page in the 1-10 section. This is the most cost effective Orlando and Tampa advertising approach to be found. Strategic Media specialzes in local search engine optimization Tampa SEO, Orlando SEO and Sarasota SEO. Our Orlando and Tampa SEO services come with a money back guarantee. Of all Tampa advertising and Orlando advertising services this maybe the most important. We also provide off site SEO through comprehensive
internet news syndication and internet content syndication.
Guerilla Marketing
This aggressive Orlando and Tampa advertising approach uses creative non-traditional means to get your message in front of Tampa and Orlando consumers usually at a very low cost for the advertiser. A term branded by Jay Levinson, guerilla marketing is very different from traditional advertising and marketing. Instead of throwing advertising and marketing dollars at a non specific advertising target, guerilla marketing carefully selects its target to obtain the greats return on advertising dollars invested. Guerilla marketing utilizes unusual approaches such as indoor advertising and mobile marketing by cell phone with online discounts coupons. As traditional advertising fades Tampa advertising and Orlando advertising must start to focus on these alternative advertising methods.
Indoor advertising is placed inside businesses in high traffic areas to reach the customers going into that business. Although the indoor advertising maybe placed in other high traffic areas the unusual placement is in the restroom. Restroom advertising accomplishes that holy grail of Orlando and Tampa advertising the “captive audience”. Does it work? Imagine having a outdoor billboard where people would pull off the road to park in front of the outdoor billboard and stay there 30 seconds to a minute or more reading the advertisers message. Where other advertising media struggle to verify that consumers see their ads with indoor advertising it is a given that the ads are viewed. Not just glanced at but truly a captive audience. Orlando and Tampa Indoor advertising also allows the advertiser to target a specific demographic based on the customers walking into the business where the indoor advertising is located. With the placement of restroom advertising the advertiser can target by gender even changing the ad copy to appeal to the gender encountering the ad. The elusive 18 to 34 year old demographic can easily be found. Lifestyle is also easy to target with Health Club indoor advertising targeting the heath conscious active life style. Golf Clubs targeting golfers, Marinas targeting boaters, the possibilities are only limited by your imagination. Ironically, the restroom advertising placement which may cause hesitation in some advertisers, has some of the highest acceptance by those receiving the message. Consumers encounter these ads at a time when they want something to read. Because the indoor advertising is encountered while the customer is inside a business spending money the advertiser has found a customer able and willing to spend money. Consider this alternative advertising form when you are looking for advertising services in Tampa, Orlando and remember we also place indoor billboard advertising in most major markets in the US and Canada.
Another guerilla marketing technique is
experiential marketing. This Tampa and Orlando advetising services approach makes direct contact with the target audience. Experiential marketing gives consumers face to face or a hands on encounter with the advertisers product or services. Consumers are more likely to recall an experience they have had with the advertisers’ product or services. This approach can include product sampling. The distribution of samples to consumers can be highly targeted and is often done at an event where target demographic has gathered in mass. The experiential marketing method encourages the consumers use of the product and is one of the most effective methods to get the product purchased once the consumer has tried the product. Product sampling can reach a large audience, or can be targeted on smaller specific demographics, depending on the advertisers’ objectives.
Street teams are often used in experiential marketing. A street team is a group of people who ideally are a match for the target audience. The street team moves into the area where the target audience has gathered for an event, are involved in their chosen recreation, or where they work or live. Street teams were pioneered by the Music Industry and are perfect example of guerilla marketing. If you are advertising Tampa and Orlando products try street teams.
Mobile Coupon Marketing is our newest offering of Tampa advertising services available. Orlando and Tampa advertisers can now reach customers through their cell phone. The advertisment coupons can be sent by cell phone text message SMS or discount coupons aquired the same way. The customer can also go online to print the discount coupons at home. This powerful
Tampa coupons advertising services approach will continue to get better as cell phones become mobile computers carried everywhere by consumers. There is currently a explosion in the purchase of smart phones. Be sure to check out this state of the art advertising approach for Orlando and Tampa advertising coupons services.
If you are interested in advertising services in Tampa, Orlando, Sarasota, Clearwater, St Pete or Lakeland call today 727-210-1002 or 407-855-4471