The link-building strategy is not a novelty but a must-follow tactic for SEO and those who strive to promote their website and reach top-ranking positions in organic search. This strategy implies many good practices, and dealing with someones’ broken links is one of them. What is it? Why is it important, and how to do it right? You will learn about all this below. What Are Broken Links? So what are these links? These are hyperlinks with a 200 code that lead to pages with a 404 code. In simpler terms, these are links that lead users to empty pages….