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Social Media Keyword Research | Strategic Media Inc

5 Ways To Use Social Media For Keyword Research

By Social Media

There’s a lot of keyword research tools and strategies out there to find great keywords. Yet, for many, social media doesn’t come to mind during the keyword research process. You, your friends, family, and kids are more than likely on social media. Everyone is online looking through Facebook and Instagram. Statistics from Emarsys show that 3.5 billion people worldwide are active social media users. These platforms are where a large amount of your target audience exists—making social sites a great tool for keyword research. Five examples of great social media sites to use for keyword research include, Facebook Twitter Instagram Pinterest LinkedIn…

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Repurpose Old Content

How To Repurpose Your Old Content

By Content Marketing

What should you do If your content isn’t creating the momentum that you hoped for? Well, instead of flooding the internet with new posts, you should consider repurposing old content. There was a reason it didn’t rank well. Assess this reason and make some changes! Less is more when it comes to producing content. You want to create quality content, not just a bunch of it. Finding Content That Deserves Repurposing The popularity of topics that you write about is continually changing. Commonly, a post you didn’t even particularity like will rank exceptionally well. So when you’re looking for content to…

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Social Media Marketing

What Is Social Media Marketing?

By marketing strategies

Social media marketing is the use of social media platforms to expand your reach on potential clients and generate more traffic to your website. There are many different social platforms and a lot of ways you can use them to your advantage. According to Statista, social media is taking over, with 70% of the population having at least one social media platform. So don’t disregard an excellent and cost effective marketing opportunity right at your fingertips. How Effective Is Social Media Marketing? Social media marketing is very productive in terms of growing your business and being cost-effective. If you have…

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Online Image

How Important is Your Company’s Online Image?

By Uncategorized

At one point, worrying about your company’s online image was not necessarily a big deal. Online influence was mediocre when print advertising still reigned. In today’s world, the likes of Facebook, Trip Advisor, Yelp and many other online platforms have the power to, quite literally, make or break a company. Your company’s reputation spans much further than it once did, which makes your online reputation one of the most vital assets you have available. Your online reputation is built through a number of channels— here’s how each contributes. Your Company Website Rather than drive by or meet you in person,…

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YouTube for Business | Strategic Media Inc

Why You Should Use YouTube for Business

By Online Marketing, Social Media, YouTube

When YouTube was named the number two search engine (after Google) in 2014, nearly one out of two people on the Internet was visiting the website, according to CNBC. Today, with over 1.3 billion users, and local versions of the site available in 70 countries (according to the Statistics Brain Research Institute), the website continues to dominate and dictate the online video space in ways we’ve never experienced before. This can mean new opportunities for exposure when using YouTube for business. Why You Need YouTube for Business Exposure So what does this exposure mean for your business or company? Simply…

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Benefits of Social Media

Social Media & Why Does My Business Need It?

By Social Media

In a world where more people are exploring virtual horizons as opposed to real ones, social media has become a prime place for businesses. Sites such as Facebook, Twitter, and Instagram are hotspots for over half the population. According to the Statistic Brain Research Institute, Facebook alone has over 2.60 billion users and 1.73 billion daily users. If you haven’t already created a modern outlet for your growing company, you may find yourself sinking in the search engines. How Does Social Media Help Businesses? So what do these statistics have to do with small businesses? Social Media sites provide multiple…

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Social Media Increase Website Traffic

The Top 3 Ways Social Media Can Increase Website Traffic

By Online Marketing, Social Media

There’s no denying that social media has become a corner stone in the world of online marketing. Many businesses can be found on at least one (if not all) social network giants.  Chances are your competition is tweeting, posting and sharing away as we speak. Through paid ads, likes, and followers, social media has become yet another venue for promoting advertisements. While some would argue that it’s difficult to measure ROI on social media, there is no denying that it is another platform from which to reach your target market. Why is social media effective?   Think about it, who…

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Benefits of Social Media

Benefits of Social Media Marketing

By Social Media

The benefits of social media for your company are endless. But the main two are brand loyalty and expanding customer database. By having a strong online presence, a company is able to reach more potential customers. When companies are able to create a personality on a social media site, they are able to interact with current customers. Even while the customers are sitting at home on a computer. What Is Brand Loyalty? Brand loyalty refers to when customers stay with one specific brand, or company. Instead of shopping around with different companies– which leads to increased revenue for the company….

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